Welcome to the Fundación Marca País Country Brand Foundation. Our commitment is to preserve, promote, and enhance the identity of territorial brands on a national and international level, helping to strengthen the reputation and competitiveness of countries, regions and cities.
Our Mission
Our mission is to contribute to the global growth of country, region, and city brand, strengthening their unique value in an increasingly competitive environment. We believe in the unique identity of each territory and work to protect it through strategies and analysis based on brand intelligence.
“Commited to people, commited to You“
What We Do
Through constant innovation, we work to ensure that country brands and other territorial identities become powerful drivers of economic, social, and cultural development.
“We bring a unique perspective to the management of country, region, and city brands“
We provide consulting, advisory, and diagnostic services for the strategic development of territorial brands. We conduct research, analysis and certifications that reflect the true value of brands, helping to strengthen their identity and visibility.
Brand Equity Assesment
Brand Health Diagnosis
Strategic Brand Planning
Strategy
Intelligence
Communication
Our Methodology
Our methodology is based on a comprehensive approach that includes strategic planning, brand equity assessment, and brand health diagnostics. With over 20 years of experience, we offer a solid and proven approach to empower territorial brands.
Join Our Mission
We firmly believe that a strong brand is a catalyst for development. If you share our vision and wish to contribute to enhancing the country, regional, or city brand, we invite you to collaborate with us. Together, we can build territorial brands that not only represent their identity but also foster their growth on the international stage.
At the Country Brand Foundation, we believe that a strong territorial brand drives economic, social, and cultural development. Whether you are an institution, company, or professional committed to the progress of your country, region, or city, your collaboration is essential to enhancing the visibility and prestige of these territories on the international stage.
With your support, we can undertake more projects and positively impact more regions.
- presidencia@oncountrybrands.org